Qantas epiQure is a great way to top up your Qantas points balance when you purchase wine or spirits. Ahead of Christmas, the site is currently offering up to 15,000 bonus Qantas Frequent Flyer points on selected wine bundle purchases. It’s a sizeable serve of bonus points – more than enough to book a one way economy award ticket on Zone 1 and 2 routes, or to redeem a business class upgrade on a Zone 1 ticket.

Purchase one of three wine bundles to earn 15,000 bonus points

The current 15,000 bonus points offer is attached to three wine bundles – the ‘Superior Shiraz’, ‘Superior Cabernet’ and ‘Superior Chardonnay’ packs. Each bundle contains six bottles and is priced at $450. Qantas epiQure often attaches bonus points to its less popular wines that presumably are harder for them to ‘move’. However, I’ve spotted a number of good wines included, such as the D’Arenberg Dead Arm Shiraz 2014, Grosset Piccadilly Chardonnay 2016 and the Grant Burge Shadrach Cabernet 2010. You can also purchase from a selection of slightly cheaper wines by the dozen, picking up 10,000 bonus points in the process.

A list of wines included in the current promotion can be found here. I’d encourage you to compare Qantas epiQure pricing with other wine retailers before deciding to purchase a particular product. Having said that, bonus point offerings of this magnitude don’t come around very often. Depending on how you choose to spend your points, I’d value the 15,000 points at at least $1 each ($150 in total). So if you’re in the market for some premium wines and feel that the Qantas epiQure offers represent good value, get in quickly before the promotion ends.

What is Qantas epiQure?

Qantas epiQure essentially functions as an online wine store which sells an extensive range of predominantly Australian wines to Qantas Frequent Flyer members, including wines served in First and Business cabins. They also offer a wine plan subscription service and have recently branched out into gourmet food offerings. Qantas epiQure used to run an extensive calendar of food and wine events across Australia. However, in the past few years this has been whittled down to just one or two each year in major cities.

Qantas Epiqure 1

Qantas epiQure offers a variety of wines, many of which are served in the Business and First class cabin.

As I’ve previously written about here, I buy a fair amount of my ‘everyday’ quaffing wine through Qantas epiQure. I’ll often take advantage of their bonus point offerings on cases, so long as the cost per bottle is relatively comparable to other sites and, where relevant, at cellar door.

Who can purchase through Qantas epiQure?

Customers are eligible to purchase through Qantas epiQure if they’re a Qantas Frequent Flyer member aged 18 and over. Simply head to the Qantas epiQure site here. Login with your Qantas Frequent Flyer details. Bear in mind that delivery is only available within Australia.

If you are not already a member of the Qantas Frequent Flyer program, you can join for free here.

Signing up for Qantas epiQure ‘Premium’ membership

If you’re likely to buy wine regularly through Qantas epiQure, you may wish to consider a ‘Premium’ membership. Premium membership cost $99 and you can pick a gift at the checkout, helping to offset the cost of membership. Pommery Brut Royal Champagne NV is the gift on offer at the moment (a stated value of $64.95 on the epiQure website). It’s currently selling for $76.99 at Dan Murphy) or 3,000 Qantas points. We’d pick definitely pick the Champagne!

Qantas Epiqure 2

Qantas epiQure entices new members with a complimentary gift.

Premium membership entitles you to free delivery year round, regardless of how much you spend on the site. You’ll also earn 3 points per $1 and score invites to gourmet food and wine events around Australia. These days, the value of premium membership is questionable. As I’ve mentioned above, events are few and far between, and gone are the days when members could take advantage of lots of exclusive offers. I’d suggest you only consider joining up if you think you’ll be ordering wine regularly from the site. Take advantage of the free delivery and increased base points earn per dollar!

Readers may also be interested in:
Four Free and Easy Ways to Earn Qantas Frequent Flyer Points
I Earnt 1 Million Qantas Points in 12 Months
Qantas status run: How I achieved QFF Gold with one booking