The Good Guys will price match any comparable product from an Australian bricks-and-mortar retailer — both before and after your purchase. The pre-purchase price match is available in-store or by phone, and the post-purchase Concierge 30-Day Price Guarantee gives you a further window to claim back the difference if the price drops.
The Good Guys price match policy
The Good Guys price match policy isn't really a policy. Rather it's a statement buried in their FAQ section of their website.
“I've seen one of your products cheaper elsewhere – do you price match?
We negotiate so you Pay Less, Every day. Head in store or call us on 1300 942 765, to discuss your pre-purchase price match.
You can find the number and address for your local store here.“
Price matches must be the same brand and model and offer a warranty issued by the manufacturer which is applicable in Australia.
That's it – the only other information you'll find is about the Concierge 30 Day Price Guarantee, which applies post-sale and comes at a cost.
The best way to save yourself any grief is to phone The Good Guys on 1300 942 765 to confirm a price match.
Worth knowing: The Good Guys is owned by JB Hi-Fi, which means the list of eligible competitors is broad and the policy is actively enforced. Here's exactly how to use it.
Does The Good Guys price match in-store?
Yes. So what will you need as proof to obtain a price match in-store? Most likely, you'll need photographic proof, a catalogue of the competitor, or a website that you can steer staff toward.
Should you choose to purchase the product from The Good Guys, the discount for the price match will be applied at the checkout counter.
A word of warning – The Good Guys staff may be obligated to contact the competitor to verify the price, should there be any doubt that the products compared are like for like or the evidence you provide is questionable.

Does The Good Guys price match online?
To obtain a price match for goods purchased via its online store, contact them on the phone. Most likely, you'll need to send a direct link (URL) to The Good Guys showing the competitor's website, product and price. You should also offer a description including such detail as the size/volume of goods.
Online price matching will factor in the cost of delivery.
Digging into the terms and conditions
The list of exclusions that The Good Guys will consider when you request a price match will include:
- errors or misprints
- verbally negotiated deals
- promo code and finance offers
- cashback deals
- discounts offered by a third party or supplier
- percentage off and other sales
- bonus offers
- limited or minimum quantity offers
- clearance and items sold on marketplace websites such as eBay and Amazon
- any brand it sells on behalf of a third party supplier under an agency agreement
Like many Australian retailers, price-matching won't apply to international-based merchants or those that are exclusively online.
The list of competitors that you can expect The Good Guys price match to include:
| Appliances Online Big W Bing Lee David Jones Harvey Norman JB Hi-Fi | Joyce Mayne Myer Officeworks Retravision Target |
Note: The detail in this section comes from the price adjustment policy, but we presume it also applies to price matches.
Price Adjustment policy of The Good Guys
The Concierge 30-Day Price Guarantee is worth considering for big-ticket purchases — think fridges, washing machines, or large TVs — where the price is more likely to drop in the weeks after you buy. If The Good Guys or an approved competitor drops the price by more than $5 within 30 days, you'll receive 120% of the difference as store credit.
It's less compelling for smaller purchases where the fee to add it may outweigh any potential refund, or for items unlikely to be discounted. Read the PDS and do the numbers before adding it at checkout.
When you add Gold Service Extras to your product purchase, you get the added benefit of Concierge 30 Day Price Guarantee. With Concierge 30 Day Price Guarantee – if you notice that the price of your product has dropped at The Good Guys or an approved competitor by more than $5 within 30 days of purchase, we’ll give you back 120% of the difference as a store credit.
There are a couple of catches with this product – firstly the fee to purchase it may outweigh the store credit you receive and secondly, a store credit locks you into further purchases with The Good Guys.
Level the playing field
If you discover you've overpaid for a product, there are two other methods to level the playing field that you may wish to consider:
- Depending on the type of product, you could return it and then repurchase the goods using the price match policy. Obviously, you'll need to ensure the goods are unopened/damaged and understand “change of mind” policy that The Good Guys may or may not have.
- Discuss a discount on those or further goods based on your ongoing purchases — particularly if you regularly buy accessories, filters, or consumables like vacuum bags or water filters. Repeat customer goodwill can go a long way.
Postage and Shipping
The costs of any freight or postage of products to your address will be factored into any price-matching requests.

Frequent Flyer and Loyalty Programs supported by The Good Guys
For the most part, The Good Guys is intent on operating its own program called “Storecash” loyalty program. Consumers are able to earn StoreCash on qualifying products and then use it to Pay Less on their next purchase. A StoreCash Digital Wallet is required to hold the rewards.
But if saving money by price matching makes you happy, then you might be even more excited to discover that some frequent flyer points can be earned by shopping at The Good Guys. How…?
Can I earn Qantas Frequent Flyer Points with The Good Guys
It is possible to earn 1 Qantas Frequent Flyer point per $1 spent, but only via the Qantas Marketplace. You'll also find some promos and coupon codes for specific appliances there.
Collecting Velocity Frequent Flyer Points with The Good Guys
When you purchase The Good Guys appliances via the Velocity e-store, you'll earn 2 Velocity Frequent Flyer Points for every $1 spent.
Note that you'll be unable to apply for a price match when purchasing this way.
Earn when you use American Express at The Good Guys
Hold an American Express card? It's worth knowing that you'll be able to earn points at full value when you purchase goods via The Good Guys. It's worth checking your American Express online account to learn about promotion when they launch. Here's an example of a targetted offer that was offered in 2021:
“The Good Guys, Winning, Miele or Freedom: Get 20 Bonus Points for Every $1 Spent, up to 5,000 Bonus Points @ American Express”
Obtaining cashback at The Good Guys
The good news is that The Goods Guys is regularly featured on cashback sites for Australia, including Shopback.
- ShopBack – Get onboard now with ShopBack, the cashback phenomenon, to make your dollar go further with The Good Guys.
- TopCashBack – Join TopCashback to score cashback when you shop online at The Good Guys.

How to use Coupons and Vouchers at The Good Guys
The Good Guys doesn't trade in vouchers and coupons in a traditional sense.
Rather, a Store Wallet is required to hold “Storecash”.
Alternatively, you can buy Gift Cards in-store or purchase eGift Cards online – powered by True Rewards, for any value between $20 and $500.
Alternative Payment Options at The Good Guys
Buy Now, Pay Later services (BNPL) have become increasingly common in the retail appliances space and are well supported by The Good Guys.
Zip Pay
Zip Pay can be used to make purchases both online and in-store, up to $2,000.
Afterpay
You can use Afterpay to make purchases both online and in-store, up to a value of $2,000.
The Good Guys accepts Paypal Pay in 4
PayPal Pay in 4 is available for online and over-the-phone purchases, up to $2000. At checkout, select PayPal and you’ll be redirected to log into your PayPal account.
Will The Good Guys price match competitors?
It shouldn't come as a surprise that The Good Guys will match the competition – especially bricks-and-mortar competition based in Australia; not overseas online-only competitors.
JB Hi-Fi vs The Good Guys price match
Little known fact: JB Hi-Fi owns The Good Guys, so it wouldn't be a stretch to imagine that they'd price match companies within the JB Hi-Fi umbrella of companies.
Harvey Norman vs The Good Guys price match
Yes, The Good Guys will price match with Harvey Norman, provided goods are like for like.
Officeworks vs The Good Guys price match
An Officeworks price match is definitely on the cards.
The Good Guys price match vs Appliances Online
You should assume that Appliances Online will be price matched, but expect that the cost of delivery will be factored into the equation.
EB Games vs The Good Guys price match
An EB Games price match is highly probable.
Conclusion
Even though The Good Guys price match policy is hard to find online and vague on specifics, it's a useful tool when you're in the market for a major spend on appliances.
Post-purchase, the Concierge 30-Day Price Guarantee (price adjustment) provides purchase protection, but whether it provides value for money is up for debate and consumers should read the PDS before committing to it.
If used right, a price match is a great way to purchase in a store that's located close to you, saving time and money and the inconvenience of travelling across town or waiting for a delivery.
About The Good Guys
Founded in 1952, the company now has over 100 stores across Australia. The Good Guys sell a wide range of products including computers, televisions, kitchen appliances, air conditioning units, laundry appliances, and more.
The company is well regarded for its focus on customer service and offers a range of delivery and installation options, as well as extended warranties and repair services. The Good Guys also has an online store, allowing customers to shop from the comfort of their own homes and have their purchases delivered directly to their homes.
In 2016, The Good Guys was acquired by JB Hi-Fi, another Australian electronics retailer, but it continues to operate as a standalone brand.
FAQ – The Good Guys Price Match Guide
Does The Good Guys price match?
Yes. Call 1300 942 765 or visit a store to request a pre-purchase price match on any identical product stocked by an Australian bricks-and-mortar retailer. The product must carry an Australian manufacturer's warranty and be in stock at both stores.
Do The Good Guys price match Harvey Norman?
Yes. Harvey Norman is an approved competitor. Bring proof of the lower price — a screenshot, catalogue, or URL — and The Good Guys will match it in-store. The Concierge 30-Day Price Guarantee also covers Harvey Norman post-purchase.
Does The Good Guys price match online goods?
Yes, for Australian retailers with a physical store presence. Call 1300 942 765 and provide a URL to the competitor's product listing. Delivery costs will be factored into the comparison. Note that online-only retailers like Kogan are generally excluded.
Does The Good Guys price match Amazon?
The Good Guys' policy excludes clearance items and marketplace sellers — and Amazon AU operates as a marketplace. In practice, price matching Amazon is unlikely to be approved. Your best bet is to compare against Harvey Norman, JB Hi-Fi, or Appliances Online instead.
